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| Yezdi Roadster, Scrambler and Adventure bikes launched in India at a starting price of 1.98 lakh |
Bike lovers wait has ended now, most popular iconic bike brand from the seventies to nineties Yezdi made an exciting comeback for Indian bike riders.
Yezdi is ready to
comeback in the Indian market after 26 years with much anticipation to lead all
motorcycle brands. Revived under the umbrella of Classic Legends, a unit
owned by Mahindra Group, Yezdi has already teased three new motorcycles for
customers here.
Yezdi used to
sell popular motorcycles such as Roadking, Delux and Monarch in India till
1996. Now the new models will come bearing retro charm and modern elements.
In its new avatar
the Roadking could soon sport an electric heart too as Classic Legends is
working on electric motorcycles under the Yezdi brand even as it launches
petrol-powered motorcycles on Thursday.
Yezdi is now the
third brand to be revived by Classic Legends after, Czech brand Jawa in
2018 (grabbed an overwhelming consumer response) and BSA (iconic British
motorcycle brand in UK) for the Indian market.
Yezdi has
decided to return with three new motorcycles in India. Now Yezdi will be
ready to include Yezdi Adventure, Scrambler and Roadster. All three
motorcycles sport contemporary designs and digital instrument clusters, and are
aimed to target riders looking for regular commute as well as those willing to
take off-beat roads. The price of the motorcycles start from ₹1.98 lakh and go up to ₹2.19 lakh
(ex-showroom, Delhi).
- Yezdi motorcycles get the same engine but different power and torque outputs. The Adventure churns out 30.2 PS of power and 29.9 Nm of torque. Scrambler generates 29.1 PS and 28.2 Nm, while Roadster belts out 29.7 PS of power and 29 Nm of torque.
- Yezdi Roadster is meant for a regular riding experience. It blends classic style and modern elements. This could throw a tough challenge to Royal Enfield Thunderbird.
- Yezdi Scrambler is meant for both off-roading and regular commuting. It sits between Yezdi Adventure and Yezdi Roadster.
- Yezdi Adventure to be the flagship motorcycle of the brand. It will compete with Royal Enfield Himalayan.
While Classic
Legends still follow the retro theme with all the Jawa
motorcycles, it is taking a slightly modern flavour with the Yezdi brand. The company
will begin sales of three different motorcycles under the Yezdi brand through
300-odd sales outlets starting Thursday.
Classic Legends
doesn’t reveal its sales figures, but data from the government’s vehicle
registration portal show that about 69,000 motorcycles have been registered so
far since the launch of Jawa. The data are incomplete however, as Andhra
Pradesh and Telangana and a few union territories are not yet on the platform.
That can add up to 20% more to the numbers.-(Economic Times)
The company expects to sell at least thrice as many Yezdis as it sold Jawa.
“Yezdi was around twice as long as Jawa. Its sales were ten times as much. We have similar expectations from the brand,the company can produce between 20,000 and 30,000 Yezdi motorcycles a month based on supply chain constraints"-Classic Legends co-founder Anupam Thareja said.
Yezdi had
previously released a teaser video which showed Adventure and a Scrambler model
running through a forested area. Both models had circular LED headlights and
twin exhausts. On expected lines, both models were also under heavy camouflage.
Mahindra Group chairman tweeted an image on Wednesday showing Jawa and Yezdi dealerships side by side. Hinting at the two brands being under Classic Legends' umbrella, Mahindra wrote, “Long lost brothers. Reunited…" The image he posted shows that the Jawa showroom has been remodelled to accommodate upcoming Yezdi motorcycles.
"With Yezdi
nothing is off limits," says Mahindra Group Chairman Anand mahindra.
Yezdi's key highlights:
- Yezdi motorcycles are expected to boost the charm of retro-modern motorcycles in India. Classic Legends has already done that with Jawa. Tough competition ahead for Royal Enfield.
- Yezdi motorcycles are likely to be powered by a 334cc, single-cylinder, liquid-cooled engine paired with a six-speed transmission. The engine is good to churn out 30.64 bhp of power and 32.74 Nm of peak torque. However, power and torque figures may vary for the type of motorcycle.
- Yezdi Roadking is one of the new motorcycles the brand is bringing. This is a cruiser motorcycle likely to come with circular LED headlights, taillights and turn indicators and split seats. Other design elements of this motorcycle will include cast alloy wheels, telescopic front suspension with fork gaiters, twin rear shocks and disc brakes on both wheels.
- Spy shots of the Yezdi Adventure motorcycle hint that it will come with a tall windscreen, beak-style front fender, jerry can holders, saddles stay, and a rear luggage rack. The exhaust canister seems to have been inspired by the Royal Enfield Himalayan.(source: HT auto)
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